May 29, 2009

“Are You Prepared To Profit From Instant Web Traffic?”

“Are You Prepared To Profit
From Instant Web Traffic?”

Warning -If you’re not serious about creating an online business that “makes your money
for you”, please stop reading this now!

Welcome to The Player’s Guide To Adwords Domination.

Before we start, I want to cut a deal with you. You see, I wrote this eBook out of a desire to
teach others how to create serious wealth using PPC advertising. I’ve poured a lot of effort
into this eBook, but only because I know 200% that this works. And what’s more, it should
work for anyone who uses these strategies for their own business.

And because I’ve worked so hard to create this, I want it to work for you . If you end up
“wasting” your time by reading this once and not applying it…well let’s just say we can’t
have any of that.

The only way we’re going to do this is if you promise to apply the money-making strategies
that I’m about to share with you. In return, you have my word that I will show you the exact
steps that I have taken to bring in instant traffic and build my online empire. I still get kicks
out of calling my business an empire.

Simple give and take (or show and tell).

To give you a quick idea of what I’m talking about (and to show you what’s easily

This is from just one campaign I run on Google AdWords (more on this later) for just one of
my products for last month. This is for a $167 product. You’ll notice that the cost/conversion
is as low as $2.59! You’ll also see that almost all of the groups running have a clickthrough
rate higher than 5%. Some as high as 10%! The great thing about this, is once it’s up and
running, it literally take NO work to earn money via Adwords. It’s all on autopilot.

In the next few chapters, I will be teaching only those skills that you absolutely need to
know in order to create your own wealth (and then maybe take your own screenshots?)
like I have shown above.

Ready to roll? Let’s start with the lifeblood of any online business -website traffic -and how
you can create it instantly.

How to create instant website traffic?

While I was preparing my notes for this chapter, I started to think about what people want
to learn the most when it comes to making money online. What do you want to learn most
about making money online?

Is it:

How to make more sales?

How to create a winning product?

How to actually make a sale (the technical aspects of online business)?
The first thing I want to tell you is to start focusing on what is truly important in business,
whether it’s a brick-and-mortar store your grandpa owned or a snazzy new website you’ve
just started.

The first question that you should be asking (not the only question because there is more to
creating online wealth, but this is the most important point) is:

How do I drive more traffic to my website?

As an entrepreneur, your income will always be (beyond a certain point) a function of

More people coming in to your store to look at antiques = more sales = more money.

More prospects getting your sales letter in their mailboxes = more sales = more

More people visiting your online store… you get the picture.
Traffic is important. It’s the lifeblood that runs and determines the success of any business.

You may know it by different names, so to put it in another way:

More people seeing your sales pitch = more money coming into the bank. (granted your
sales pitch is something people want)

Doesn’t get simpler than that.

Note: In later chapters I’ll talk to you about the other
factors that determine your income -product value,
pricing and most importantly, converting this traffic
into enthusiastic, buying customers.

Back to the original question: How do you create instant website traffic?

Search engines are a good way to bring free traffic to your website -and while I’ve been
teaching business owners like you, how to bring in truckloads of free search engine traffic
for several years now, the problem with this method is that it takes time to rank highly in
Google and other search engines.

… And we all only have a limited amount of time. The challenge here is to create a
money-making machine that attracts prospects, reels them in, converts them into
customers and repeats the process all over again. Think of it as a revolving door prospects
just keep coming to your website and keep going out as happy customers

The good news is that there already is such a system for bringing in instant traffic -pay-perclick
advertising (PPC). I’ll be talking exclusively about how you can use PPC advertising
via Google Adwords, to drive traffic to your website and convert that traffic into

The bad news is that 95 percent of PPC advertisers end up throwing several hundred
bucks down the hole before they even begin to understand how pay-per-click works.
What’s more, there are many business owners who, after being burned to the tune of
several thousands of dollars, give up on PPC advertising because they don’t get how it

Imagine the pain of giving up a marketing opportunity like that, just because you were so
frustrated that nothing was working.

What I’ve done here is I’ve broken PPC advertising down for you in simple terms -and as
you will see in this chapter and the next, I’ll be taking you by hand and cutting through all
the mystery that surrounds AdWords (my ad network of choice) and pay-per-click


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